Company name:
Thrifty Car Rental
President:
Kathryn V. Marinello
Date founded:
09 April 1958
Address:
18-12 Kodenmacho Nihonbashi Chuo-ku Tokyo, Japan
Phone:
03-5645-3356
Email:
www.thrifty.com
Company history:
Thrifty Car Rental was established in 1958 as an indirect subsidiary of Thrifty Rent A Car System, Inc. Thrifty purchased Ohio-based Snappy Car Rental, Inc. for US$40 million in May 1989.
By the end of 1989, Thrifty was purchased by Chrysler Corporation for US$263 million with the intent to merge Thrifty with its Pentastar Transportation Group. With focus on value-priced car rentals, Chrysler announced Thrifty Car Rental and Dollar Rent A Car would form Dollar Thrifty Automotive Group to reduce operating expenses in 1997. This rebrand was overseen by Chairman and CEO Joseph E. Cappy, serving from 1993 to 2003.